May 2016

Call Tracking Features that help you turn Leads into Sales

Every business that wants to make money needs sales, and sales come from leads, so by definition your business need as many good quality leads as possible. Research from BIA/Kelsey and ConStat Commerc...

January 2016

Increasing Contact Center Efficiency for the Travel Sector in January

One of the busiest times of the year for travel agencies – for all kinds of travel company, actually – is January. It’s traditionally a time when people start to think of their summer holidays, ...

December 2015

How ResponseTap Helps Clients Make the Most of Christmas

December sees most retailers at their busiest; sales are up, lines are discounted, and with new presents being opened on Christmas Day comes the inevitable calls to help and support lines as we move t...

Visits are Opportunities – Seize Them

From the moment you launched your website it became a new doorway through which customers could visit your business, browse your products, and make further inquiries. From there, it’s important to u...

Incentivizing the Impulse: Getting Customers to Call

You can’t make a sale without a customer deciding to buy, so it’s well worth looking at what factors influence the customer to make that choice. When you trace the customer’s journey from start ...

Boost Performance Using ResponseTap Analytics

One of the biggest changes agencies have seen in the last decade or so is the rise of analytics. The feedback available from campaigns now tells them exactly where to focus their attention. Agencies c...

Take The Guesswork Out Of Internet Driven Sales

Over the course of the century so far, almost every business has seen the number of sales coming from internet searches growing substantially, in many cases now approaching the largest or second large...

September 2015

3 Things to Look for in a Call Tracking Provider

There are several call-tracking solutions on the market, making it difficult for busy marketers to decide whom to go with. Here, we’ll walk you through three things to look for when selecting a call...

How Call Tracking Technology is used within the Travel Industry

According to research by Google, 65% of leisure and 69% of business travellers in the U.S. begin their trip research online. Additionally, 10% of leisure and 19% of business travelers also dial into ...

August 2015

5 Problems Call Tracking Solves

Every business faces its challenges; and it can seem as though for every challenge faced, there is a new product, service or tool touting itself as the solution to your problem. Unfortunately, these s...

ResponseTap exhibiting at Dreamforce 2015

Every year Dreamforce is getting bigger and more fun. So this year ResponseTap will be joining everyone in San Francisco from September 15 – 18! Stop by the ResponseTap booth #912 West Hall of the C...

How Call Tracking Benefits Both Businesses and Consumers

For some, the word ‘tracking’ can be disconcerting, leaving you feeling as if you’re being watched. However, with a global increase in Big Data initiatives, attitudes about the use of customer i...