Visitor-level call tracking

Each visitor is assigned a unique telephone number for the entire time they are on your website, so when they call it we know exactly which visitor is calling. Its not only about the web session they are on when they call, we connect multiple visits from the first entry point through to the call – providing a full picture of the customer’s online journey.

Customer finds your website online through their preferred channnel.

Once they click through, they’re presented with a unique phone number, which is shown to them throughout their session their visit.

The customer calls the unique phone number assigned to them and the call is forwarded to your business.

You can easily view every single click and interaction before, during and after the call.

Leverage insights to improve marketing effectiveness & customer experience

Compare our products

Whatever you requirements, if you are looking to drive down your CPAs across your marketing channels through rtap-experience or use rtap-session to connect Google Adwords. We can help.

rtap-session

Guaranteed to reduce your
AdWords call tracking costs

  • For tracking Google AdWords only
  • Single channel dynamic number insertion
  • Track every interaction pre, during and post call for Google AdWords visitors
  • Optimize PPC spend based on digital behavior and call outcomes
  • Guaranteed to reduce your current AdWords call tracking costs

rtap-experience

Reduce your CPA by
30-50%

  • For all marketing channels
  • Dynamic number insertion for all online and offline channels
  • Track every interaction pre, during and post call for all visitors
  • Optimize all campaigns and touchpoints based on digital behavior and call outcomes
  • Reduce your CPA by 30-50%

Integrations

ResponseTap has the ability to integrate with almost every software solution. These integrations can help you build better profiles of your customers to gain additional insights or they can be used to better automate your marketing efforts.

Key Features

rtap-experience is not just another call tracking product.  It combines all the features you’d expect but adds a depth of insight by tracking every click up to, during and beyond a phone call.  We don’t force you to only view our reports as we know most customers want to integrate our call data into existing analytics infrastructures – enabling true attribution based on both the online and offline customer journey.

Invisible Dynamic Number Replacement

Invisible Dynamic Number Replacement

We pioneered the Invisible Dynamic Number Replacement solution, which prevents “number flicker” in most situations.

Dynamic Call Routing

Dynamic Call Routing

Route your calls according to how visitors have found your website, enabling you to direct the calls to the best team, department or person within your business.

Missed Call Email Alert

Missed Call Email Alert

A missed call will automatically prompt an email alert. It will include the caller’s telephone number and how they found the website so you can respond quickly.

Dynamic Call Whisper

Dynamic Call Whisper

The call whisper feature allows you to type in a short phrase that can be read out to the call handler before and/or after a call.

Call Benchmarking

Call Benchmarking

Evaluate calls based on their length. The duration of a call is often a good indication of its quality and you can define as many benchmarks as you wish.

Sales and Lead Tracking

Sales and Lead Tracking

Sales and lead data can be logged in numerous ways against each phone call so that you can track the ROI of your marketing.

Call Recording

Call Recording

Hear what your customers are saying and how the calls are handled by your staff. This feature will also automatically play a call recording notification message to comply with legal requirements.

Post Call IVR

Post Call IVR

Collect real-time feedback from your call handlers by asking them to use their keypad to respond to a fully customizable set of menu options, which can be setup through an easy to use menu builder.

Spam Guard

Spam Guard

Block spam calls with one of ResponseTap’s Spam Guard solutions. This works by intercepting calls and marking them as spam in your reporting.

Start your journey today

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