Full visitor history
- See every click before, during and after the call.
- Attribute call revenue back to marketing spend accurately.
- Reduce CPA by 30-50%.
- Optimize the customer journey touchpoints.
rtap-experience is our Call-based Marketing Automation platform with visitor-level call tracking at it's core. rtap-experience seamlessly links the online customer journey with offline phone calls, delivering greater insights for effective marketing ROI attribution and improved customer experience.
When a customer calls - how do you respond?
ResponseTap delivers accurate web data to the agent so they can start a conversation where the web journey left off. The better the call experience, the bigger the sale the happier the customer.
Integrate rtap-experience with your CRM and Contact Center software to create a full picture post call.
ResponseTap has the ability to integrate with almost every software solution. These integrations can help you build better profiles of your customers to gain additional insights or they can be used to better automate your marketing efforts.
rtap-experience is not just another call tracking product. It combines all the features you’d expect but adds a depth of insight by tracking every click up to, during and beyond a phone call. We also don’t force you to only view our reports as we know most customers want to integrate our call data into existing analytics infrastructures – enabling true attribution based on both the online and offline customer journey.
We pioneered the Invisible Dynamic Number Replacement solution, which prevents this “number flicker” in most situations.
Evaluate calls based on their length. The duration of a call is often a good indication of its quality and you can define as many benchmarks as you wish.
Route your calls according to how visitors have found your website, enabling you to direct the calls to the best team, department or person within your business.
Sales and lead data can be logged in numerous ways against each phone call so that you can track the ROI of your marketing.
This feature will send you an email as soon as you miss a call, allowing you to manage potential lost leads more effectively. The email includes information such as the callers’ telephone number, how they found your website and which keywords they used.
Hear what your customers are saying and how the calls are handled by your staff. This feature will also automatically play a call recording notification message to comply with legal requirements.
The call whisper feature allows you to type in a short phrase that can be read out to the call handler before and/or after a call.
Collect real-time feedback from your call handlers by asking them to use their keypad to respond to a fully customizable set of menu options, which can be setup through an easy to use menu builder.