Neilson strengthens multichannel marketing activity with Call Intelligence

Active holiday specialist Neilson has invested in Call intelligence technology from ResponseTap, to strengthen the brand’s multichannel marketing strategy. The move comes hot on the heels of a new website launch in late 2016, which was designed to improve the research and booking experience for Neilson customers shopping online.  However, acknowledging the complex path to … Continue reading Neilson strengthens multichannel marketing activity with Call Intelligence