Results that matter

We’ve worked with some of the world’s leading brands to provide innovative solutions for their businesses. Read about our success stories below.


How we helped Aviva build an accurate picture of its customers’ sales journeys

Aviva needed to know what part of its online marketing spend was driving customer calls, a task made more difficult due the the complex nature of high value financial products.

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Aviva is now able to accurately track and attribute the success of its online marketing campaigns, increasing call volume by 121%.


How Virgin Money discovered what makes the phone ring

At Virgin Money there is an in-built commitment to treating every customer as a person, not a number, meaning the experience really matters.

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Call Intelligence helps Virgin Money know which activities are most effective in delivering calls, improving cost per call to top quartile efficiency levels.

Call Centers

Go Ape takes conversion rates to new heights

For outdoor adventure company Go Ape, the phone is invaluable– in terms of quantity and quality – when converting visitors from the website to a booking.

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Call Intelligence helps outdoor adventure company Go Ape get complete visibility of customers online and offline journey


How we helped TUI increase web-generated revenue

TUI needed a system that could track online and offline activity which would lead to an improved online marketing strategy and increased ROI. This system would need to be able to track where their customers came from, the path they took to get there and which keywords they used.

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Through working with ResponseTap, TUI Group are now able to successfully attribute offline bookings where the customer journey began on the website. This has resulted in an increase in web-generated revenue.

Straightforward pricing

With simple, fixed pricing, we’ve made budgeting for Call Intelligence easier than ever before.

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Want to see what ResponseTap can do for your business? Let’s get this conversation started.